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ÉCLAT SAUVAGE

AI    CGI    VIDEO    PHOTO    DIGITAL    ANALOG

too much?? ⚡️🤘🏼
we did it!
trying out all creative tools in one project. And … there is even more to come.
stay tuned.

people are asking … why, how … blablabla.
since everyone is posting fancy Midjourney fantasy worlds, I´ve been trying
to figure out how to bring our taste, tools, creativity together for something
that we´ve enjoyed in the past but with the tools that we can use today.

it´s been a wild journey taken by an amazing team of creatives and it´s not over yet!
we are still working on more to come!

when I started this project, I had the idea of throwing all the options available to us
for creating great images into one "pot" and making a creative,
editiorial series out of it, just like we might have done in the past.
it wasn´t quite that easy and we had to learn that there is no ultimate
AI yet that produces images the way the images in our heads looked.
we then trained different AIs with CG images and sometimes the AIs also trained each other.
it was a really interesting learning process and the realization: it´s a lot of fun, but
we operators were still needed to bring these tools together and get the result close to
what we wanted.
and that´s it: let´s make great ideas become reality!